What's in Chamber Membership for You? Hint: it's more than just a ribbon cutting
Christina Metcalf
Are You Too Busy for Business?
Ever heard the saying, “If you need something done, give it to a busy person.”? While that may work for errands, many business owners are finding they’re too busy for business anymore. Small business has changed a lot over the past decade and the demands on a business owner’s time have multiplied like rabbits.
Christina R. Green
How in the World Do I Increase Employee Productivity?
If you’re struggling with employee productivity, it’s time to take action. Get to the bottom of the issues, clear the path to doing their job, and deal with issues decisively. When employees trust you to take care of matters, they will respond with more interest and desire to do a great job.
Christina R. Green
30 Ways To Make People Love You On Social Media
Have you ever noticed just how many bland posters there are out there on social media? Their social media efforts are wasted and since we don’t want yours to be, we’re putting together a list of things to post about that will make people see just how amazing you are. When they do, they’ll want to do business with you. If your social media accounts have stagnated, it’s time to jumpstart them with these ideas.
Christina R. Green
4 Ways You Need to Be Using Personalization in Business
Personalization is no longer a trend but an expectation. Implementing it is a way of connecting and building know, like, and trust. The best way to embrace personalization is by researching and asking those closest to your business what their preferences are. But be aware, if you do, you need to be ready to implement them. No one wants to be asked their opinion just to receive a pat response in return.
Christina R. Green
15 Easy Ways to Build a Huge Email List
Even if you’re feeling shy about the technology, it’s time to start building that email list. You want customers and potential customers to keep you in mind. Reaching out to them and offering them things they want like special deals, coupons, exclusive information, and other items they’ll find value in will increase your list and, in turn, your sales.
Christina R. Green
15 Tips for Becoming a Better Writer, Even If You Hate Writing
When it comes to business writing, never stress about the grades you got in high school English class. Those have nothing to do with your ability to write for your business. Today’s business writing focuses on building connections not formal, persuasive arguments. Think about it as a written conversation you’re having with clients or customers. It’s an ideal way to help them out and assist them in getting to know you better.
Christina R. Green
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How to Squeeze Your Sales Funnel to Improve Revenue (Part Two)
In this installment, we’ll go over the numbers of getting people through and how you can better understand your sales process (and increase sales!) by examining your sales funnel.
Christina R. Green
How to Get That Sales Funnel Working for You (Part One)
As a small business owner, you might not refer to it as a sales funnel but you probably know the steps it takes the average customer to go from stranger to purchaser. Look for ways you can tie content into those processes to move people along and avoid snafus in the buying process.
Christina R. Green
How to Improve Your Business’ Referral Marketing Through the Chamber
Referral marketing allows your loyal customers to “sell” for you by referring others to your business. Sounds great, right? Believe it or not, the chamber can be a tremendous help to your business and its referral marketing efforts. Here’s how:
Christina R. Green
